Job Description
SALES & SOCIAL MEDIA EXECUTIVE – CLEAN ORGANIC SKIN CARE PRODUCTS
Company: Career Directions Limited (CDL)
Location: Nairobi, Kenya
Reports To: CEO
ABOUT THE ROLE
Career Directions Limited is looking for a dynamic Sales & Social Media Executive to drive the success of our clean organic skin care product line. In this pivotal position, you will manage the complete product journey—from conception through development, testing, and market launch—while ensuring each offering aligns with our brand values, regulatory standards, and customer expectations. You'll partner closely with our sales and marketing teams to guarantee consistent achievement of sales targets across all retail channels.
KEY RESPONSIBILITIES
Guide the full product lifecycle, including planning, development, quality testing, market introduction, and performance evaluation post-launch
Work collaboratively with biochemists, product development specialists, and marketing professionals to maintain exceptional quality and brand coherence
Track product performance metrics, identify emerging market trends, and gather customer insights to inform strategic planning
Ensure complete regulatory compliance by liaising with KEBS, the Pharmacy and Poisons Board, and relevant quality assurance bodies
Create and execute effective sales strategies that enable store locations to meet and surpass monthly and quarterly revenue goals
Coach and inspire in-store teams to deepen product expertise, master upselling techniques, and deliver outstanding customer service
Stay connected with suppliers, key stakeholders, and leadership regarding stock levels, product enhancements, and sales outcomes
Compile detailed performance reports and deliver strategic recommendations to senior management
WHAT WE'RE LOOKING FOR
Educational Background and Experience
Bachelor's degree in Business, Marketing, or related discipline
Two to three years working in product management, ideally within beauty, cosmetics, or FMCG sectors
Demonstrated track record of boosting product or retail store sales performance
Core Competencies
Strong leadership capabilities with solid analytical and project management expertise
Superior written and verbal communication with excellent relationship-building skills
Knowledge of beauty industry movements, organic product formulations, and what drives customer choices
Capacity to work across departments and juggle multiple concurrent projects
Nice to Have
Strategic mindset with natural instinct for brand development and market positioning
Familiarity with sales analytics platforms and performance measurement systems
Genuine commitment to organic and sustainable beauty innovation